Category Archives: General

How To Bring Sales To Your Business Through A Weblog . . .

An increasing number of business entities are actively using blogs as part of their marketing strategy. Why? Blogging is providing them with the ability to connect with their audience thus encouraging goodwill, which in turn helps bring sales. Marketing through Blogging It is nothing you have not heard for quite some time now. Blogging has caused quite a stir. It has, in fact, continued to proliferate rapidly. In the early days, a blog was just a personal online diary. It was a place to publish one’s thoughts, […]

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Why You Should Have Many Varied Income Revenue Streams

We’re all familiar with the term, “Don’t put all your eggs in one basket”, right?  It’s a great reminder that nothing in life is 100% secure or concrete.  Anything can change at any point in time, which means that it’s important for us to be prepared if that moment does arrive.  Being prepared for life changes doesn’t mean that one should be fearful or afraid.  Being prepared just means that it’s a good decision to have plans in place in case your circumstances or the circumstances of […]

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Know Your Customer

Marketing comes in for a lot of criticism, with much of the anger directed at the perceived subtlety of the advertising we see today. Most of us have probably switched over when an annoying advertisement comes on TV, or voiced our displeasure at that ad being on again. In fact, many of us tune out when a certain ad comes on and it is only on the 20th viewing that we stay alert enough to remember what the advertisement is for. If you are on a budget […]

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The Secret Traits of Successful Bloggers

We all know the “rules” of blogging. Produce consistently high-quality content, position yourself as an authority, cultivate relationships with your readers and other bloggers. But some of the best and most popular blogs have traits that might surprise you. Here’s how being negative, angry, and stupid (in the right ways) can create breakthrough success on your blog. 1. Don’t over-explain When you’re using a blog to establish yourself as an authority, it’s easy to think you should answer every possible question. You’re the big shot after all, right? Writing a kitchen sink […]

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Two Smart Ideas And More To Earn As A Home Business Owner

If you wish to earn from home, there are multiple opportunities to do so. However, although choosing the right income-earning opportunity and staying committed to it may appear easy, they are not only crucial but can make the difference between success and failure. Today, a growing number of people wish to earn money online, but most are clueless as to how this can be achieved. This invariably results in making unreliable or unprofitable choices; jumping from one new, work at home job to another, and earning nothing […]

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Quick Tips For Writing An Effective Guest Blog Post

There are many ways to drive traffic to a website. One of the most effective ways is to write a guest blog post for an authority website. This method is called guest blogging. It is free and highly effective. Guest blogging leverages the authority website’s brand and traffic and directs the traffic landing on the authority website to your website. It is very useful when you first start out building your own website’s brand as growing your website will take some time. If you are able to […]

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How To Do Article Marketing Effectively

There are many ways to generate traffic to your website. I had always taught my students to use at least one paid and one free traffic method.  If I only have time to do one free traffic method, that it is going to be article marketing. This means that I will write articles and use them to promote my websites. Article marketing is one of the easiest free traffic methods. Remember that content is the king on the internet and people are always demanding for content. However, […]

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Sales Funnels 101

Ever wondered why, when you go to any fast food restaurant, say for example KFC, you’re constantly bombarded with additional questions even when all you want is a simple 2 piece chicken meal? Buying anything from your local stores will never be the same if the person selling you whatever it is that you’re looking for, didn’t try to push for additional sales and promotions. This is what is commonly known as a sales funnel. It is a simple concept that is poorly understood by many marketers, […]

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You Snooze, You Lose?

One of the most popular forms of marketing on the Internet is known as “viral” marketing. If you are not already aware of this, it is a form of marketing which involves placing advertisements on the Internet and creating a buzz around them by targeting them in a way which makes it almost impossible to avoid noticing them. Whether it is in the form of an off-the-wall video clip, a free game or a character blog, it can be immensely effective. Viral marketing is possible without the […]

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Marketing Without The Internet

Since the internet arrived in our lives, the world has changed completely. It would not be exceeding the bounds of reason to say that this has been the single biggest development in the sphere of global communication since the invention of the telephone, and is in fact on a par with that invention. Just think of your daily routine now, and imagine it without the internet. That means no e-mail, greatly reduced rolling news, no internet banking, no online shopping . . . you get the picture.  And think […]

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